Content Creation

Wow, it’s been a while since I posted…

That’s because I’ve been creating lots of content for the Automation Academy, and I am writing a new book on industrial maintenance and troubleshooting. Both require a lot of writing, pictures, and reiteration.

I have a bit of a dilemma with some of this. I have been asked by several companies to create content for them. Unfortunately, most companies don’t know exactly what they want, so I kind of have to create it ahead of time, then ask if that’s what they wanted.

If it’s not, I don’t get paid. I don’t really even have an easy way to quote it, it takes a long time to create stuff and even I don’t know exactly how long it will take.

I also honestly don’t like creating content that much, but it is necessary if you want to write books or create a website.

So here’s what I have decided to do. I am now selling my content a page at a time. Since I have already written several books and own the content, and they are modular, companies can check it out and decide which modules they want to buy. I now have modules on Basic PLCs, Allen-Bradley and Siemens hardware, pneumatics, machine vision, hydraulics, basic electronics, troubleshooting and more. They can be modified as required, branded with different companies logos, and I can even publish for them if they would like. I also create videos for the same subjects.

It is much easier to price/quote things this way. I have been discussing creation of training materials for several companies, often on the same subjects. Hopefully this will make things clearer.

What do you think?